London based design studio with a digital focus, multidisciplinary skills and a creative mindset
We create brands, websites, campaigns, design systems, illustrations, videos, typefaces and strategies alongside of a product line of stationery.
But we didn’t start off this way.
Muk Design was founded as a passion project of Elif Gürbüz. After graduating from architecture school, Elif began her career to become a curator, and later to start her own practice, Muk. Simultaneously, she developed an interest in graphic design and bookbinding and started designing books, which became Muk’s first line of hand made notebooks.
The book that inspired her to start Muk was Ester K Smith’s How To Make Books.
ORIGINALLY A BOUTIQUE STUDIO, MUK WAS OFTEN COMMISSIONED FOR DESIGNING BOOKS, SPECIFICALLY STATIONERY COLLECTIONS FOR EXHIBITIONS, BRANDS AND EVENTS.
2012 — ‘17
As Muk advanced as a brand, so did its skillset. Within 5 years, Muk attracted international clients and were being sold across top design stores worldwide. In the meantime, Muk mutated into a design studio, creating online campaigns and special editions, while collaborating with artists and designers, some of which being long-time idols. This helped grow Muk’s network of like minded creatives.
MUK ALSO WORKED WITH BUSINESSES, SPECIALISING IN ART AND CULTURAL INSTITUTIONS, CREATING VISUAL IDENTITIES AND SOCIAL CAMPAIGNS.
ON ITS 5TH BIRTHDAY, MUK MOVED ITS HEADQUARTERS TO LONDON.
Celebrating its expansion, Muk reinvented itself with a brand refresh and launched a new product line that embodies and attracts London and its creative scene. Muk was relaunched as part of the London Design Festival, on 21st September 2017 in East London.
2017 – ‘19
Since moving to London, Muk shifted its focus to digital. Combining years of experience in print with a deep knowledge of digital, Muk now helps businesses reach their audience with art and impact in the digital world. Muk also participated and exhibited in international design events, like OFFF in Barcelona, to stay part of the dialogue and fulfil our mission.
MUK’S MISSION IS TO USE IMAGES, TRENDS AND THE INTERNET TO DESIGN AND SHAPE THE GLOBAL CULTURE AND CONTEMPORARY AESTHETICS.
We’re constantly transformed by the changing cultures and technologies and we’re excited to see where it’ll take us next.