#FORCREATIVEMINDS

We were invited to design the annual art journal Unknown Quantities that’s published by Central Saint Martins. With the intention of communicating a formation of the Abject, the design aims to compel to challenge a standard academic journal. The notion of the Abject carries with idiosyncrasies that encompasses contradictions i.e. traits of fragility, instability and desire. As a design team we took this on as a great opportunity to reflect this notion. As soon as the Journal is opened the user is made to transgress the boundaries of their perceptions of a standard Journal. Typoglycemia, a word that appears at first glance as a typographical error, yet still retains to be read correctly, is used to highlight certain re-occurring words that allude to the traits of the Abject.

Art direction for Unknown Quantities Journal The Abject Issue

Client: University of the Arts London, Central Saint Martins

Editorial design: Lina Al-Amoundi, Elif Gurbuz, Anna Lascsik, Micol Montesanti, Ines Smudja, Tina Touli